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THIS TYPE OF COMMUNICATION COMPUTES
Teena
Rose is a personal branding, marketing, and
website optimization
professional who helps career
professionals optimize, promote, and expose their services
locally, nationally, and internationally. She has an extensive
record of generating organic results. Part of her success
comes from using key marketing tools, such as SEO Elite. Click
now for a
free trial and download of SEO Elite.
Walk into any
office 20 years ago and the sound of typewriters snapping out
rhythms was just part of the environment. Now that sound has
become foreign to modern society, a relic that, like the
record LP, has gone the way of the dinosaur.
Communication and the tools that drive it are central to any
business. They just change from the hand-cranked printing
press to the PC. Communication is more than just fax machines
and flip phones, it’s a philosophy. |
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“We as a
species have a deep urge to communicate, so if something is
technologically feasible, we will pursue it sooner rather than
later,” said Arthur C. Clarke, one of the most celebrated science
fiction authors of our time, whose writings helped inspire British
scientist Tim Berners-Lee to invent the World Wide Web. “Virtually
everything we wish to do in the field of communications is now
within the reach of our technology. The only remaining limitations
are financial, legal or political.”
As Clarke points out, revolutionary forms of communication have
changed the world and will continue to do so. One area where the
impact has been felt the greatest is in business. Modern forms of
technology have allowed more businesses to form, branch out and
thrive under a new model of communication.
Who needs to rent office space when email, fax machines and web
services can help business owners run things from the comfort of
their own home? Email has closed the worldwide business gap. A
writer from India can easily work with a client in Ireland without
ever meeting or even talking with them about a project. Email is an
effective and cost-efficient way to keep in touch with a client. One
quick message at your convenience lets the client know that you’re
on top of the project. Unlike that old-fashioned device called the
telephone, email can track all correspondence about an assignment.
No more trying to remember the details of a conversation or playing
phone tag.
Having a Web-based portfolio gives clients the ability to review
your work on the spot. When documents are involved, Internet fax
services are available and PDF formats allow the client to view
samples and proofs using email attachments.
All of your advertising can also be done online by targeting sites
that are the most relevant to your products or services. Static and
animated ads can be effective, but are also one-dimensional in terms
of response. Using HTML and Javascript ads add depth and expand the
capabilities for response.
Like any business, however, running it strictly online can have
obstacles. The world of Web communication is certainly efficient,
but it can be a bit impersonal and cold. Reassure clients by killing
them with kindness. Even in today’s high-tech age, there are many
people who are uncomfortable working with someone they have never
seen. Furthermore, technology is still a mystery to many, so opening
email attachments, video conferencing and dealing with file
incompatibilities can inhibit the most important part of the job –
communication. |
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Starting a Home- or Office-based Resume Business now.
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In the Spotlight
"My book has been featured and listed in several home
business books written by top authors." Teena Rose
Best Home
Businesses for People 50+
written by Paul and Sarah Edwards.
101 Best Home-based Businesses for
Women,
3rd edition, written by
Priscilla Y. Huff (Prima Publishing).
From
The Home-Front, The Simple
Guide to Starting and Running A
Home-
Based Business, written by Audrey Bell
(Milestone Publishing).
... purchase a book that comes highly recommended by
readers and colleagues. |